Privacy Policy
Lex Life Ltd. (the “Company”) respects the privacy of its customers and users of the services offered and provided by it (“Users”) across its digital assets and related services, including the website operated at fillitvitamins.com, as well as any websites and applications operated, or that may be operated, by the Company (“Digital Assets”).
The Company considers the protection of users’ privacy to be of utmost importance and is committed to safeguarding the personal information shared with it. This Privacy Policy explains how the Company collects, uses, stores, and protects personal information in accordance with applicable law.
By accessing or using any of the Company’s Digital Assets, you fully and expressly agree to the terms of this Privacy Policy, including the collection, management, processing, storage, and use of your personal information as described herein. If you do not agree to these terms, you must immediately discontinue using the Company’s Digital Assets.
Collection of Personal Information
• Personal information may be provided voluntarily by the User, such as when creating an account, purchasing products, or contacting customer service.
• The Company may also collect technical and behavioral data such as IP addresses, device identifiers, browsing activity, purchase history, and preferences.
• Personal details may include name, contact information, residential address, age, gender, payment details, and purchase habits.
• Information may also be received through third-party integrations (e.g., Google, Facebook, LinkedIn), in accordance with the User’s permissions on those platforms.
Providing personal information is voluntary, but failure to provide required details may prevent the Company from processing orders, creating an account, or providing certain services.
Use of Information
The Company may use collected information for the following purposes:
• Operation, management, and improvement of the Digital Assets.
• Providing services directly or through third-party service providers.
• Managing customer relationships and inquiries.
• Personalizing services and developing new features and products.
• Sending promotional content, commercial offers, and updates (with User consent).
• Conducting research, analysis, and statistical processing.
• Detecting, preventing, or addressing fraud, misuse, or security issues.
• Compliance with legal obligations and regulatory requirements.
Information may be processed and stored outside the State of Israel, including in countries with different data protection standards.
Sharing Information with Third Parties
The Company will not share personal information with third parties without the User’s consent, except in the following cases:
• To provide services via service providers and business partners.
• In case of legal obligations (e.g., court orders, regulatory requests).
• In cases of suspected fraud, misuse, or violation of law.
• To prevent harm to individuals or property.
• As part of a corporate transaction such as merger, acquisition, or transfer of assets, provided that the recipient assumes the obligations under this Privacy Policy.
• Sharing non-identifiable, statistical, or aggregated information.
Use of Cookies and Tracking Technologies
The Company uses cookies, pixels, tags, SDKs, and other standard industry technologies to collect and analyze data about User activity on the Digital Assets. These technologies enable proper functionality, monitoring of usage patterns, targeted advertising, and personalization.
Users can manage cookie settings through their browser, including blocking or deleting cookies. However, restricting cookies may affect the availability of certain features or services.
Data Security
The Company implements reasonable measures, including technological, organizational, and administrative safeguards, to protect personal information. While efforts are made to prevent unauthorized access, disclosure, alteration, or loss, the Company cannot guarantee absolute security.
Users acknowledge that the transmission of information over public communication networks carries inherent risks, and by using the Digital Assets, they accept such risks.
User Rights
Users have the right to access their personal data, request corrections, or request deletion of their information in accordance with applicable privacy laws. Requests may be made via the contact details provided below.
Changes to this Privacy Policy
The Company reserves the right to update this Privacy Policy from time to time in order to reflect technological, business, regulatory, or legal changes. Any material changes will be notified on the Digital Assets. Continued use of the Digital Assets after updates constitutes consent to the revised Privacy Policy.
Contact Us
For questions regarding this Privacy Policy or to exercise your data rights, please contact us at:
Lex Life Ltd.
8 Maskit St., Herzliya, Israel
Email: service@fillitvitamins.com
This Privacy Policy was last updated: September 2025.